![]() ![]() “I’m just going to outsource it because it doesn’t make business sense to bill for it.”.I don’t have time to get AdWords certified and launch a PPC campaign.” “I built their website, shopping cart and started their SEO campaign.I count up the hours and roll it in with the rest of my services.” ![]() What we find is that many agencies fall into the trap of not effectively incorporating AdWords into their business model. This post is the result of numerous phone calls we’ve received from agencies new to the PPC medium. As such, we listen to you and offer agency-specific solutions. You face unique challenges and our company understands this. I know this because I work on WordStream’s agency team, so I talk to agencies all the time.
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